NOTE: A press release complete with downloadable high-resolution imagery can be found at PRWeb.com:
LINCOLNSHIRE, IL (January 2010) – Bothell’s Elle Marie Hair Studio, owned by Colleen Buck, Lorry Green and Jody Bossert, was recently named to the SALON TODAY 200 by SALON TODAY magazine, a top business publication for salon and spa owners.
The magazine’s 13th annual SALON TODAY 200 issue profiled the selected salons in its January 2010 issue. The 200 salons were selected for their best business practices from applications submitted by SALON TODAY readers, who represent the 25,000 top-producing salons and spas in the country.
The magazine honored applicants in 11 different best practice categories, including Compensation and Benefits, Recruitment Training, Customer Service, Retention and Reward Programs, Advanced Education, Marketing, Technology, Environmental Sustainability, Retail Programs, Inventory Control and Sales Growth. Elle Marie Hair Studio was honored in both the Growth and Marketing categories.
“Having opened our doors in August of 2006, this was our first year of eligibility so we elected to test the waters of the competition by submitting applications in the two categories we felt most confident in.” says co-owner Jody Bossert. “We’re absolutely thrilled to have made the list in both Marketing and, even more significantly, the Growth category given the state of the economy.”
To celebrate the achievement, Elle Marie invites the public to attend their 2nd annual Sip ‘n Snip event entitled “Love is in the Hair!” The event takes place on Friday, March 5th from 7pm-9pm and will feature plenty of food, wine, and prizes as well as promotions on the Chi Transformation System for hair straightening, the Affirm Professional Conditioning Relaxer System, and So. Cap. USA hair extensions.
“Historically, the SALON TODAY 200 focused strictly on sales growth, but this year we recognized that strong business leadership requires the mastery of a number of different best business practices,” said Stacey Soble, editor-in-chief of SALON TODAY. “The salons named to the SALON TODAY 200 for 2010 not only proved they excel in one or more of these areas, they also have created rewarding environments for their staff members and standout experiences for their clients.”
For a salon to be named to the SALON TODAY 200, it had to meet the following criteria: 1) The salon or spa opened on or before January 1, 2007; 2) The salon is a provider of professional salon services including one, or more, of the following: hair care, nail care, skin care, body care or spa treatments; 3) The salon or spa generated annual service and product sales revenues of at least $250,000 per year since 2007; 4) The owner provided statistical information about his or her business and completed at least one of the Best Practice category essay sections; and 5) The applicant submitted documentation to verify financials if he or she competed in the growth category.
In the commemorative January/February 2010 issue, SALON TODAY profiled 200 individual salons, although these salons could be honored in more than one category. The 2010 SALON TODAY 200 honored 100 salons in growth; 23 in Compensation and Benefits; 25 in Recruitment and Training; 22 in Customer Service; 19 in Retention and Reward Programs; 27 in Advanced Education; 32 in Marketing; 22 in Technology; 22 in Environmental Sustainability; 24 in Retail and 30 in Inventory Control.
Salon Today is a division of Modern Salon Media, which is owned by Vance Publishing Corporation in Lincolnshire, IL. You can learn more about the competition on their web site at http://salontoday.com/ArticleLanding/tabid/130/Default.aspx?tid=1&ContentID=837509.
Elle Marie Hair Studio is located on the corner of 180th and Bothell-Everett Highway serving the North Bothell and Mill Creek, WA communities. Elle Marie features the Redken and Pureology product lines as well as So.Cap. USA hair extensions and the Chi Transformation System for hair straightening. You can reach the salon at (425) 402-1900 or learn more at https://www.ellemariehairstudio.com.
For more information, contact Stacey Soble, Editor-in-Chief, Salon Today – 805-709-1837, firstname.lastname@example.org.