Why does my hair seem to lack moisture after I blow dry?

(As published in the “Experts Explain” section of a March 2016 edition of the Lake Stevens Ledger.)

During this time of year I have noticed that a lot of my clients suffer with dry hair while styling. I have found that Redken Pillow Proof Express Treatment Primer is an amazing product to help nourish, hydrate and prep hair for a smooth blow dry. It reduces blow dry time and protects the hair from heat up to 450 degrees. Because this is a treatment styler, make sure to apply to towel-dried hair before any of your other favorite Redken products.

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